Market study in materials scientific engineering

In the context of reflections carried out around its innovation strategy, the large firm studied ways of making the most of its scientific expertise, especially in materials engineering. One of the opportunities studied consisted of developing a scientific expertise service offer, targeted at composite and polymer materials.

LGI conducted an analysis of this market for the client in the following target sectors: Medical Devices, Aeronautics, Aerospace, Defence and Transport. The service specifically targeted the needs of the small & midcap segment, as well as support around the business model of such an offer, the value proposition design with potential clients and tailored recommendations.

• Market research
• Business Model Canvas
• Value proposition design and testing
• Recommendations